The nature of the medium has changed the tenor of the message. Two videos posted this month to YouTube show the power and potential impact of online messaging. The first is will.i.am’s inspirational probama (pro-Obama) video which has attracted millions of people with its moving subtext, great music, beautiful celebrities and grass-roots, folksy nature.
The truly transformative power of Internet messaging is its ability to level of the playing field and allow all voices to be heard. Seizing on this power, a group of political activist supporting John McCain, have posted an inspirational and moving video of their own. While lacking some of the production qualities of the will.i.am video, its another moving example of how the Interent is giving voice to impassioned, but previously voiceless Americans.
I really like this video, its kinda old but still very clever. Everytime the stats come on the screen I’m reminded of where the music industry needs to be.
Isnt music a huge part of Internet downloads? Dont music related sites proliferate and spread in much the same way as porn sites? So, where is the music industries Adult Friend Finder? Why is there no Jane’s Guide for music? Someone needs to tell Doug Morris to stop watching online porn and start studying it, it holds many of the answers that could help him save his business.
Ok, so research Tuesday became research Wednesday Thursday.
Males Love VideoLongTime
It’s been a reading week for me. Lots of great stuff to mull over and help shape ones thinking about digital media. Lets start with a report by consultancy Frank N. Magid & Associates with the irresistibly tantalizing header “80% of 18 – 24 Males Watch Online Video“. Only 53% of their female counter-parts are watching an equal amount of video. The report goes on to claim that news clips are the most watched content type. Teenage cat fights, skating injuries and soft-core porn dont even chart according to the report thus greatly reducing its credibility. Via Digital Media Wire
Ladies Love Drunk Texting Ever gotten a drunk text at 3am from a former girlfriend, proclaiming her undying love and mounting desire for you? Maybe this just happens to me… Well, thanks to a new survey put out by Samsung we now have some fun research on these women. Yup folks, the technocrats at Samsung have put out a pretty funny research report outlining some of the cell usage behaviors of single women. The title is a good indication of the rest of the report: “Single Mobile Females Find New BFF: Their Cell Phone“. It’s a funny fast read lite on details with blog worthy data pulls like 40% of women experience “text shame” the morning after texting while inebriated.
CBS just put out a press release announcing that they have cut a deal with Joost to show “first run and other premium content”. They are slated to launch content through the application in the spring and say that it will come from a bunch of the CBS divisions. The release says that they will make both new shows as well as previously aired stuff available via Joost. The content is supposed to included top rated shows like CSI: Hoboken and Survivor: Luxembourg.
The LAT is running a story about the not so secret, YouTube rival being created by News Corp and NBC-Universal, which is set to launch today. This cabal used to include CBS and Viacom but they droppped out somewhere between December and March. Had anyone bothered to ask me, I could’ve told them that their money was better spent on lunches and lap dances.
Do you still go to the movies? Then your one of an ever dwindling number of Americans that still do. A factoid released by the good folks at Kagan Research puts a sunny face on the industries declining fourtunes. In it Kagan helpfully points out that movie theaters making money despite sinking sales by gouging anyone still not using Netflicks, GooTube or Bittorent for the movie needs.
Kagan points out that although sales have declined for the last four years theaters still managed to eek out a profit though higher price and advertising. Since 1997 ticket prices have grown by more then 4% a year which more then makes up for the decline in ticket sales. In Kagans view this news is a reason for the major studios smile. Think of it as an “honesty tax”. . .
Now, I dont have a raft of MBA’s running models for me or hordes of baby-faced analyst like Wade Holden crunching data but I dont think fewer people coming to my business and higher prices for my remaining customers is any reason to smile.
“Were winning” they say! I’d have to agree.
Our favorite swashbuckling buccaneers over at the Pirate Bay have done it again. These guys have all the swagger, ambition and balls that their name implies. Its not enough that they want to buy an island to freely distribute the digital goodness we all crave, or that they continually embarrass and poke fun at the luddite content industries, now the merry bandits have started a new site dedicated to the Oscars. Aptly named the OscarTorrents the site has helpfully organized torrents of movies that have been nominated for Oscars in all 24 Oscars categories.
GooTube isnt just the domain of scantily clad women, moronic teenage antics and copyright infringement. There’s gold in them thar servers and one nugget was sent to me by the amazing Phasing on Monday. It has captured the mood/feeling of the “whats happening?” crowd and offers some insights into thinking of the “whats next!” crowd.
The good folks at Viacom have sent our friends at GooTube a cease and desist letter, demanding that the service remove 100,000 video clips of the company’s shows. As of this posting Google has desisted from ceasing.
Posted by Smellow 
The LAT is 
Now, I dont have a raft of MBA’s running models for me or hordes of baby-faced analyst like Wade Holden crunching data but I dont think fewer people coming to my business and higher prices for my remaining customers is any reason to smile.
The good folks at Viacom have sent our friends at GooTube a cease and desist letter, demanding that the service remove 100,000 video clips of the company’s shows. As of this posting Google has desisted from ceasing.
Change Is Good 