While I was preparing another post I ran this chart in Alexa and was surprised to discover that Twitter is already par with Reddit in traffic and is clearly on track to overtake them. I compared it to Virb, Reddit, Vox and Multiply. Only Multiply had more traffic according to Alexa’s ranking. I never would have thought that a site where random folks post statements about what they are doing at any given moment would be more popular then a news site where you get actual information about whats going on in the world.
There is something in the addictive, low commitment, ad-free site that is catching on with folks. The question I usually get about Twitter is “whats the point?” And I generally give some glib answer about self-expression and users connecting with each other. The truth is I have no idea why Twitter has caught on. All I can tell you for sure is that its going to be bigger then Reddit by the end of the month and may surpass Multiply by the Summer.
There was a lot of talk about the folks at Obvious being crazy to give up Odeo for Twitter but as they said at the time it was the more interesting project. If your not Twittering yet check out the site and give it a try and see if you get addicted like so many others.