Good news: Today Joost announced they raised $45 million bucks with power VC firm’s from around the globe and a YouTube hating media giant. The deal brings together Index Ventures of the EU, Sequoia Capital of Silicon Valley fame, and the Li Ka-shing foundation run by Hong Kong based billionaire, Li Ka-shing. The international focus of the money flowing into the coffers of Joost is telling as is the participation of the GooTube hating crew at Viacom. The real shocker isnt that Joost got a butt load of money, its that with all the MBA’s, consultants, researchers, futurist and pundits, that are employed by the media companies only Viacom was smart or savvy enough to get in on the deal.
CBS just put out a press release announcing that they have cut a deal with Joost to show “first run and other premium content”. They are slated to launch content through the application in the spring and say that it will come from a bunch of the CBS divisions. The release says that they will make both new shows as well as previously aired stuff available via Joost. The content is supposed to included top rated shows like CSI: Hoboken and Survivor: Luxembourg.
Check out the full release here and watch for more details to come.