Research Tuesday: Research from around the web

June 28, 2007

Ok, so research Tuesday became research Wednesday Thursday.

Males Love Video Long Time
It’s been a reading week for me. Lots of great stuff to mull over and help shape ones thinking about digital media. Lets start with a report by consultancy Frank N. Magid & Associates with the irresistibly tantalizing header “80% of 18 – 24 Males Watch Online Video“. Only 53% of their female counter-parts are watching an equal amount of video. The report goes on to claim that news clips are the most watched content type. Teenage cat fights, skating injuries and soft-core porn dont even chart according to the report thus greatly reducing its credibility. Via Digital Media Wire

Ladies Love Drunk Texting
Ever gotten a drunk text at 3am from a former girlfriend, proclaiming her undying love and mounting desire for you? Maybe this just happens to me… Well, thanks to a new survey put out by Samsung we now have some fun research on these women. Yup folks, the technocrats at Samsung have put out a pretty funny research report outlining some of the cell usage behaviors of single women. The title is a good indication of the rest of the report: “Single Mobile Females Find New BFF: Their Cell Phone“. It’s a funny fast read lite on details with blog worthy data pulls like 40% of women experience “text shame” the morning after texting while inebriated.

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You know its a bad review when…

March 5, 2007

Way back in december when people still cared about the prospects of Microsoft’s Zune, I commented on a CNN product review gone horribly wrong. At the time I didnt think it could get worse. Well I’ve been proven wrong. Its seems our British friends are putting their more refined use of the english language to work not in the creation of prose but in the more rarefied art of product bashing.

While looking into new phones I came across this review of the Samsung E900 in the Guardian (an excellent alternative to the crappy US newspaper fare). The review starts off with some self-effacing hilarity, moves on to snarky commentary and then quickly blossoms into full out bashing. Anytime someone uses the words “twittering handheld crapstones” to refer to your product, its not a good thing. I’ll end my musings with this sample of what rant is truly supposed to be:

It is lumbered with a bewildering array of unnecessary “features” aimed at idiots, including a mode that scans each text message and turns some of the words into tiny ani-mations, so if someone texts to say they have just run over your child in their car, the word “car” is replaced by a wacky cartoon vehicle putt-putting onto the screen. There is also a crap built-in game in which you play a rabbit (“Step into the role of Bobby Carrot – the new star of cute, mind-cracking carrot action!”).