PEJ: News generates more heat but less light, more voices but fewer conversations and bigger audiences but and smaller purses

March 17, 2008


The Project for Excellence in Journalism released its encyclopedic omnibus study of news coverage across media in 2007. The study is a huge amalgam of information about the state of the news media and its future prospects, with 13 chapters covering everything from ethnic to online news. I continue to wade through the volumes of information offered by the PEJ report, but the exec summary helpfully offers these somewhat counter-intuitive trends:

  1. News is shifting from being a product — today’s newspaper, Web site or newscast — to becoming a service — how can you help me, even empower me?
  2. A news organization and a news Web site are no longer final destinations.
  3. The prospects for user-created content, once thought possibly central to the next era of journalism, for now appear more limited, even among “citizen” sites and blogs.
  4. Increasingly, the newsroom is perceived as the more innovative and experimental part of the news industry.
  5. The agenda of the American news media continues to narrow, not broaden.
  6. Madison Avenue, rather than pushing change, appears to be having trouble keeping up with it.

Based on these trends the builders of online news sites, be they ethnic centered blogs or major corporate affairs, can no longer build their model on the hope of simply informing users. Information is a commodity and the evolution of news must be away from generic information and towards a service which leverages information in some meaningful way. Creating a service, something that users care about , is not easy to do and is based on a skill set not native to newsrooms.

PrimeTimeRewind: Masses get cool new opiate delivery system.

March 10, 2008


I rarely watch TV, but I do consume a bunch of TV programming. The internet is the primary supplier of my weekly dose of cognitive crack (ie Dexter, BSG, Pushing Dasies, Avatar). From TV station websites, to Joost, Hulu, TVTorrent and various other aggregated sites (ie there are lots of ways to get your TV fix online. The sheer number of ways to get TV content online is a big part of the problem with the networks online distribution efforts. Enter, PrimeTimeRewind, a new site which pulls together many of the various free (and sanctioned) online sources of content and puts them all into one rather interesting interface.

Drawing content from the websites of ABC, CBS, NBC, FOX, USA and TNT, PrimeTimeRewind aggregates, organizes and displays the content from these sites within a unique interface. Rather then a TV or channel metaphor, the site uses a cube (with seven horizontal faces…) as a central interface element. Thumbnails of the shows are displayed on the cube face for easy selection. Rotate the cube on its horizontal axis and programming from different stations is displayed, rotate the cube on its vertical axis and different genres of TV programming gets displayed. Simple, straight forward, organized and centered on TV shows. Perhaps this is something one of the networks should have been brave enough to launch.