After Steve Jobs dropped his anti-DRM bomb on the labels people immediately started talking about which label would be the first to wake up to MP3. Early money was on EMI being the first to buckle, largely because they are in the toughest financial position and Ted Cohen used to run the show. We’ll looks like the early money was wrong as EMI signs a streaming deal with Last.fm.
Today EMI announced a deal with Last.fm, giving Last.fm users the ability to stream music from EMI artists including: Corinne Bailey Rae (a damned good album), Norah Jones (a great album), KT Tunstall (damned good for a long drive), Keith Urban (kill yourself) and Robbie Williams (who?). Paid content has a good blurb on this and you can check out the original release here. Rumors are also swirling that Last.fm may fall to Viacom in the coming weeks.
As a Pandora user myself I dont really get the appeal of Last.fm, which seems far more cluttered and confusing then the elegant and simple Pandora. Maybe I dont have enough friends, if your on Last.fm add me as a friend up (in fact I’m friendless on Orkut too…).