What makes certain gear game changing? First, it has to do something old in a new way. Second, its gotta be simple. Third, it has to chart a new direction. Memorex seems to have the right idea with the iFlip, a digital display device that instead of trying to be another iPod killer, is an ipod extender. Its a simple looking tool that does one thing, it lets you play your iPod videos on a better screen for a mere 200 bills. Sure its not perfect, screen resolution is passable but not stellar and the battery life is modest but it shows where things are going. Memorex could pop the same hardware into its TV sets and begin the process of cannibalising sales of its commoditized DVD’s with higher-margin digital products like a TV with iPod dock. its own lunch before someone else gets around to it. build the value of of Storage is increasingly moving away from display Sweet. Smooches to the good folks at iLounge for the original posting with more info and images.